About
This print campaign aims to raise awareness of harassment by drawing on quotes from famous French authors that address the impact of words and actions on the individual. By calling on well-known and respected literary icons, the campaign uses the power of literary culture to remind us that words can be just as hurtful as physical gestures. The aim is to raise awareness, especially among young people, by showing that harassment is not just a concrete act, but can also be hidden behind words, innuendo and behaviors that leave invisible after-effects.
Client
French Ministry of Education
Category
Campaign
,
Art Direction
Year
2024
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